Producing Animation - Catherine Winder, Zahra Dowlatabadi - 324 pages.
Drawing heavily from the authors' 20 years of combined experience, this title offers a clear overview of this exciting industry and a comprehensive guide to the process of developing a project from conception to final delivery. Written from the perspective of a producer, this book offers the foundation of how a project is created in addition to describing the role of the producer at each phase. Answers are provided to many of the most commonly asked questions about animation ranging from how to enter the business to the average cost and schedule for a prime-time animated series. Producing Animation has the first-of-its-kind comprehensive chart of accounts for animation, named the Animation Budget Builder, which can be individually tailored for each project. Students, aspiring producers, investors, television and studio executives, artists, film line producers wishing to branch into animation, and legal advisors should find this a useful tool. The chapters specifically geared to the pre-production, production and postproduction processes offer animation producers a wealth of practical advice. Numerous illustrations outline the different steps of production. Forms the authors have devised to help streamline the process are also included. Observations from a wide range of industry professionals such as: studio heads, creators, directors, producers, writers and members of the production crew, aim to give the reader insight into what it takes to be successful in this business. The authors' personal anecdotes at key process checkpoints relay firsthand experience, illustrating some of the pitfalls a producer must learn to circumvent. Detailed information on preparing a thorough production plan including the budget, schedule, and crew plan can also be found in this book.
About the Author
Zahra Dowlatabadi is an animation producer and consultant based in Los Angeles. Her production credits include; Warner Bros.s published numerous articles on the subject of ROI.Patricia Pulliam Phillips is chairman and CEO of the Chelsea Group, a consulting and publishing organization that focuses on accountability issues in organizations. She works with organizations to implement measurement and evaluation processes.